Where You Grow From Here

Monday, July 21, 2008

McDonald's robber is finalist in jingle contest -- for McDonald's

You can't make this stuff up. McDonald's is running a contest on MySpace to update its classic Big Mac jingle (remember "two all beef patties, special sauce, lettuce, cheese . . ."). The five finalists' videos are on MySpace. Turns out that one of the finalists served jail time . . . FOR ROBBING A MCDONALD'S!

If he wins, I have no idea how McD's will spin this. But it does point out the uncontrolled nature of UGC (user-generated content) and web contests.

Read more here: McDonald's robber is finalist in jingle contest -- for McDonald's -- South Florida Sun-Sentinel.com

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